Marketing & Sales Alignment Executive Forum
October 7-8, 2010
Hyatt Regency, Lake Tahoe, Nevada

Watch a Brief Overview (only 5 min):

Organizations have talked about marketing and sales alignment for ages.

 

Why are we still talking about it?

Enough talk, let’s take action!

Marketing and Sales must stop working against each other and start working together. The enemy is out there, it’s the competition and the status quo, it’s time to do something about it!

 

This forum will uniquely focus on how bringing together Marketing and Sales into one laser-focused, powerful commercial engine will be your next big competitive advantage, helping you prevail and prosper.

register today

1. How are you doing?

Get a personalized report card from CEB, the worlds’ leading Sales and Marketing best practices company, on how well your marketing and sales departments are aligned; see how you compare to your peers attending the event and find out where you can improve.

2. What are others doing?

Hear best practices from some of the world’s most admired companies in an intimate environment where you can ask questions and make contacts with peers who are interested in sharing their successes.

3. MAKE AN ACTION PLAN.

Breakouts and working sessions are as numerous as the presentations, including a unique planning session to compare notes with your peers and create an action plan for moving marketing and sales alignment forward in your company.

Content Partners

 

CEB logo

Corporate Executive Board provides intelligence on what the best companies do, and an unmatched, timely combination of advisory services, practical tools, and peer networking for senior executives at the world’s leading enterprises. Their Sales, Marketing and Communications practice is devoted to helping its global executive peer network solve the challenge of Marketing and Sales alignment. At the center of this leading network, they are in a unique position to document the proven best practices that resolve pressing sales and marketing priorities. As a result, they empower their clients to act more effectively during key management moments and implement solutions that drive improved, measurable commercial outcomes. You’ll see their cutting edge research and have a unique opportunity to apply it to your company at this year’s conference.

 

CEB logo

BAO exists for one purpose: to help technology companies generate revenue faster. That’s all we do, and nobody does it better. BAO provides a comprehensive set of services that ensures long-term pipeline productivity, ranging from market profiling and opportunity identification, to appointment-setting and lead qualification. We have helped hundreds of Clients shatter revenue targets, identify and seize buying cycles and new market opportunities, optimize sales operations, and even “save” quarters. We care for our Clients’ pipelines as if they were our own – and that’s how we exceed expectations every time.

 

CEB logoInfoMentis is a global consulting and performance improvement company. InfoMentis teaches clients how to more effectively attract and retain customers while at the same time achieving bottom line results. InfoMentis’ configurable courseware, e-Learning modules, web-based and on-premise instructor led training, consulting services and collaborative productivity tools are designed to be adapted for role-based behavioral change for anyone in marketing, sales, services, support and management that may have contact with customers and prospects throughout the entire customer lifecycle. Headquartered in Alpharetta, Georgia, InfoMentis has helped industry leaders around the world understand and embrace the value of determining predictable revenue streams. Founded in 1996, InfoMentis has provided performance improvement strategy, consulting and coaching to over 40,000 professionals in 67 countries over 6 continents.

 

CEB logoSAVO is the industry's leading provider of sales enablement solutions, which maximize a sales organization's ability to communicate value and differentiation in clear, consistent, and compelling ways. SAVO's award-winning, on demand application combines proven sales and marketing best practices to address all aspects of the sales enablement challenge - spanning people, process, content, and technology.
SAVO's on-demand application and services have been developed and refined through long-standing relationships with companies such as Morgan Stanley, CareerBuilder.com, Acxiom, AutoTrader.com, AmerisourceBergen, Citigroup, ADP, SPSS, and FedEx Kinkos. The combination of real-world client experience, an innovative consulting approach and award-winning technology uniquely positions SAVO to deliver practical solutions to enable the entire sales organization.