Latest Webinar

Measuring the ROI of Your Sales Performance Initiative

Watch the replay of this webinar where Tim Riesterer, CMO of Corporate Visions and guest Scott Watson, from the leading research company Beyond ROI, examine how the best companies are getting believable results from their messaging and sales training investments.

Webinar Archive

Growth Gap: Breaking the Status Quo Barrier

Your ability to sell more depends on convincing your customer to do something different. In this on-demand webinar, Tim Riesterer shows how you can develop a "Distinct Point of View" that establishes the buying vision for your prospects and customers.

When you have to "nail" your sales presentation, turn off PowerPoint, turn on the lights, and start a conversation.

Learn how to transform your sales presentation into a simple, effective and visually rich interactive dialogue with your customers or prospects.

Measuring the ROI of Your Sales Performance Initiative

Sales training measurement is not a nice to have, it's a must have. You need to know what skills are being used, how often they're being used, and how their application is translating into new pipeline, faster sales cycles, and bigger deals. See how you can take the guesswork out of Power Messaging ROI measurement.

The Evolution of Solution-Based Selling

No more conducting 20-question discovery inquisitions, hoping to unearth a problem that could fit what you're selling. We recently teamed up with Forrester to conduct executive-level roundtables focused on the evolution of solution-based selling into a new approach that drives decisions in your favor, more often.

Best-in-Class

Want to find out how your company measures up when it comes to aligning your most expensive functions, Marketing and Sales? Check out this 5-minute mini-webinar and get access to a new Analyst Insight report from Aberdeen.

Sales Enablement

It's called Sales Enablement, but it starts with Marketing. And, it ends with Sales getting the messages, tools and training they need, when they need it. Joe Galvin of SiriusDecisions and Tim Riesterer of Corporate Visions share insights that both Marketing and Sales executives need to hear.

Deal Creation

Action is picking up, but that doesn't mean that prospects are buying. Learn how to challenge them with a fresh business-building angle. Stop prospecting, and start creating deals.

Bring Them the Bad News

The days of playing "20-questions" on discovery calls are over. Prospects want insights. Create a distinct point-of-view pitch that will start a buying cycle before your prospects even knew they were ready.

Why Most Positioning Efforts Fail:

How to create preference, not parity, in your value propositions.

The "No Decision" Cure

How to dislodge the status quo. "No Decision" (of staying with the status quo) could be your biggest competitor. What if you could turn that into an opportunity?

Top Contributors to Peak Sales Results

See an executive overview and download Aberdeen's report "Sales Training: Translating Tribal Selling Knowledge into Bottom-Line Productivity"

Arming Your Reps with a Differentiated Sales Message

Get a snapshot of the latest Corporate Executive Board research

Are You Ready for Sales Readiness?

Learn which 5 sales readiness initiatives have the biggest impact, based on research from Training Industry, Inc.

Just-in-Time Coaching

Make your messaging training work like your salespeople

Messaging Fuels Methodology

How to Strengthen Your Sales Process

The Power of Story

How to tell a company story that sells

Bridge the Messaging Gap

Move your 30,000-foot brand to the 3-foot customer conversation

Transform Your Company Message

How Volvo Trucks North America uses story to achieve momentum

Build Your Brand in the Field

ADP and CSO Insights share their best kept secrets